Fujifilm's Budget Bodies Are Outselling Their Own Rebated Flagships

Fujifilm is discounting its mid-to-high-end X and GFX gear right now, and some of it is genuinely worth looking at. The $500 off GFX is the headline number. But the buried lead is that Fujifilm's cheaper bodies keep outselling the discounted expensive ones, which tells you something real about where the value sits in this lineup before you reach for the rebate.