Icelandair's 'Really Bad Photographer' Contest Winner Gets $50K

via PetaPixel

Icelandair's 'Really Bad Photographer' Contest Winner Gets $50K

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Icelandair's 'really bad photographer' contest has wrapped, with the airline awarding $50,000 to its winner. The contest, launched in March, flipped the usual competition format by looking for the least skilled entrant rather than the most accomplished.

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competition photography contest travel brand campaign

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