Sony a7 V Tops Japan Sales Charts for Fourth Consecutive Month

Sales chart dominance in Japan tells you one thing: the a7 V isn't a niche pick — it's where the market has landed on the 'sensible full-frame' question, and that consensus tends to shape used prices, accessory support, and third-party lens optimisation for years. If you've been sitting on the fence about which full-frame ecosystem to invest in, this is a data point worth weighing.