Sony Reaffirms APS-C Commitment at CP+ 2026

Sony saying it cares about APS-C isn't the same as Sony shipping APS-C bodies, and the E-mount crop lineup has been quiet long enough that photographers noticed. If you've been holding off on committing to a ZV-E10 II or waiting for a proper a6700 successor, this statement won't change your next purchase decision. But it does signal that Sony knows the perception problem exists, which is usually the step before actually doing something about it.