Fujifilm X Half Drops to $550 After $300 in Price Cuts

5d agovia FujiRumors
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The X Half was a hard sell at $850. A quirky half-frame digital with a film-adjacent shooting experience, it was easy to dismiss as a lifestyle product priced for the Instagram crowd. At $550 it becomes a legitimate conversation for photographers who want something pocket-sized and genuinely different from their main kit. Not a working camera, but not pretending to be one either.

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