GFX ETERNA 55 Goes Live on The Voice France

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Large-format cinema isn't just for features anymore — The Voice France just ran the GFX ETERNA 55 as a live broadcast B-camera, which tells you something about where the format ceiling actually sits. If you're pitching video work to commercial or broadcast clients, this is useful ammo: the 'too cinematic for TV' objection just got harder to make.
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